When you hear the words ‘cardboard box’, the first thing that probably comes to mind is a practical and functional, yet ultimately mundane, item in a rather unattractive shade of brown. And we would be the first to agree that that is a not inaccurate way of describing most of them. It’s also a fair summary of the vast majority of the cardboard boxes Davpack sells!

But that’s not the whole story, for sometimes you want a box that does something a bit more than protect its contents as it travels from A to B. Something that might even draw almost as much comment and admiration as what is contained within. Never underestimate the power of a good bit of packaging!

It’s all in the presentation

Good presentation boxes do a number of things. If you’re using one to hold a gift item, it adds to the perceived value of the product and lets the buyer know you’re selling something that should be treasured. The same applies if you’re the present giver – and for those of us who are all fingers and thumbs, it’s a much easier solution for wrapping those oddly shaped presents than using gift paper! If you’re the lucky one opening it, it becomes something to coo over, an intrinsic part and literal parcel of the excitement and pleasure of the moment.

Our range of cardboard gift boxes with lids comes in a wide choice of sizes and colours – none of which is brown! They’re eminently suitable for just about any special occasion you can think of, from birthdays and Christmas to weddings and Valentine’s Day – or even just for surprising a special person with a special gift for no other reason than because you want to!

Clearly the better choice

If you want your product to sit in its presentation box, safe from dust and dirt, but still be visible – after all, what’s the point of having something beautiful if you can’t see it? – then you might want to consider a coloured gift box with a clear acetate lid; what it loses in box-opening surprise, it more than makes up for in quality of appearance.

We hope we’ve convinced you that cardboard boxes can be exciting and attractive as well as functional, and if you give us a chance we’d be more than happy to wax lyrical about boxes that are exciting and brown and functional. But perhaps we’ll leave that to another day…

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Sarah Hickson

With more than seven years experience as a member of the Davpack sales team, there are few who know more about the range of packaging materials we sell than Sarah. She recently left the company to become a full-time mother, but still maintains regular contact with her former colleagues. As well as sharing her own accumulated wisdom and experience on the blog, Sarah is looking forward to passing on stories from the front line of packaging sales. Davpack

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